Backed by 25 years of research & innovation

    We've led the way in healthy aging science, pioneering discoveries in NAD+ with Niagen®.

    • 40+

      Human Clinical Studies

    • 50+

      Patents

    • 500+

      Published Scientific Studies

    • 300+

      Global Research Collaborations

       (1549 Reviews)

      Tru Niagen® 300mg

      Our foundational 300mg daily serving is clinically proven to increase NAD+ levels by over 50% in most individuals. 

      Tru Niagen gives you the daily support you need to help your body manage the cellular demands of aging and stressors such as poor diet, excess alcohol consumption, overtraining, a sedentary lifestyle, immune stress, and excess sun exposure.

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      THE SCIENCE BEHIND NAD+

      Every cell in your body is fueled by NAD+

      Your 37.2 trillion cells are powered by NAD+, a vital coenzyme that fuels cellular energy and repair throughout your entire body. NAD+ levels naturally decline with age, lifestyle factors, and stressors. Replenishing NAD+ levels is essential for maintaining your cellular health, energy, and vitality.

      MEET OUR STAR SUPERNUTRIENT

      The #1 NAD+ booster³

      Discover Tru Niagen, a revolutionary supplement backed by decades of research and clinically proven to increase NAD+ up to 150% to keep your cells performing at their best.



      Powered by Niagen®, our patented form of nicotinamide riboside, Tru Niagen is one of the most well-researched, efficient, and superior NAD+ precursors available, ensuring you get the best for your health.

      What we do

      Health begins at the cell. At Niagen Bioscience, we are pioneering the future of healthy aging through NAD+ science.

      At the heart of our breakthroughs is Niagen® (nicotinamide riboside, NR), the gold standard in NAD+ support. Backed by world-class research and a global patent portfolio, Niagen is clinically proven to increase NAD+ levels efficiently and effectively, and is the key ingredient powering our suite of Niagen brands.

      Whole-body benefits

      From your daily routine to your most challenging goals, Tru Niagen powers your cellular health, helping you thrive at every age.

      • Healthy Aging

        Boost NAD+ levels for energized,resilient cells, ready for repair at any time.

      • Brain

        Power your hardworking brain cells with the optimal functional energy.

      • Heart

        Support your heart cells with the essential care they need for cellular resilience.

      • Muscle

        Fuel the peak performance, faster recovery, and endurance of your cells.

      • Cellular Health

        Support your 37.2 trillion cells with increased NAD+ for energy and repair.

      • Lifestyle Stress Management

        Daily stressors deplete NAD+,accelerating aging. Replenish NAD+ to support your health.

        • Roger Kornberg, Ph.D.

          "Niagen, Niagen Bioscience's patented nicotinamide riboside product, is one of the most well-studied,carefully controlled dietary supplements, and indeed, a gold standard in the industry."

        • Charles Brenner, Ph.D.

          "Disturbances in NAD coenzymes can leave tissuesunable to repair themselves, generate energy, andperform their normal homeostatic functions. In manyconditions of metabolic stress, the genes that convertNR to NAD are up-regulated, which provides uniquevalue over all other NAD precursors."

        • Dr. Rudolph Tanzi

          "With the clear preclinical benefits of NR observed inthe brains of mice, I look forward to future clinical trialfindings from testing in human subjects. In themeantime,the known ability of NR to enhance mitochondrial function and cellular energy makes it atop choice for my personal daily regimen."

        • Dr. Jim LaValle

          "Tru Niagen stands out as the leading, gold-standard NAD+ supplement...crucial for maintaining cellularresilience,energy metabolism, and overall cellularrepair. Further, it features patented nicotinamideriboside (NR), which is the most efficient NAD+precursor available."

          • ★★★★★

            "I was skeptical at first but I gave this product a monthof use; then a month without to really make sure thatthe feeling I had was not a placebo of any sort! Happyto say I was able to tell difference ASAP...I felt great."

            - Jeremiah Thomas

          • ★★★★★

            "I have been taking this product for about a year and ahalf, and I have to say it has given my quality of life abig boost! What a difference it makes for me."

            -Lisa M

          • ★★★★★

            It took about 30 days to feel the product working. Been taking tru niagen for 5 years. I'm 66 years old. Do not look or feel my age. Will continue this product forever.

            terry